Rhetorical Analysis of the Geico Camel Hump Day Advertisement

This needs to be a rhetorical analysis of the Geico Camel Hump Day advertisement. Particular emphasis on the television ad in context by describing its particular emphasis on its audience and constraints. Summarize the position taken in the advertisement, state its claims, describe and evaluate the support of its claims noting any fallacies: evaluate the ethical or unethical qualities that appear in the ad and a conclusion that states the relative effectiveness of the ad. Include how the ad uses the camel to appeal to the audience and any other sounds or images to reinforce its message. Questions to be answered:

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Identify the target audience, what does the ad hope the audience will hope, feel or do after seeing the ad? What is the thesis of the advertisement? What strategies is the ad using to achieve this purpose in a specific larger and or immediate context? What about the image gets your attention?

What kind of mood is established by the image or background music or sounds? This is a rhetorical analysis. *** The task is to analyze the persuasive methods employed in the advertisement not to state an opinion of the product itself**

Write a rhetorical analysis constructing an account of an argument on the Narrative of the Life of Fredrick Douglass, an American Slave or Sigmund Freud’s Oedipus Complex. My goal composing this rhetorical analysis is to determine relative quality, or persuasiveness (in relation to the intended audience), and identify how the author employs rhetorical devices/strategies to support his argument w/o agreeing or disagreeing with the author’s argument, analyzing it to determine the rhetorical effectiveness.

Doug Kant, 34 years old, was just convicted on misdemeanor sexual assault charges, for improperly fondling a child. This is Doug’s first conviction for a criminal offense. His pre-sentence investigation report shows only a prior conviction for driving under the influence of alcohol. Additionally, Doug admitted to have been drinking when he fondled the child. What type of sentence would you give this offender?

What other types of information would help you make a more informed decision on sentencing? What are some of the treatment options and alternatives available for Doug? Has rehabilitation for persons accused of sexual assault proven effective in the past?

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