Students will conduct an analysis of a case study describing a failed technology initiative in an organization. Emphasis should be on how the technology failed the Business goals. Remember People Process and Technology work together.
In completing the case analysis, students will examine the particulars of the case, including the environment, organizational governance, business factors, and technology factors that contributed to the failure.
Based on their analysis, the students will provide recommendations to remediate the situation and prevent the same type of issue occurring in the organization in the future. Please review the rubric before starting your analysis to make sure you cover all the requirements.
Please use the links below for the case:
Guidelines for Case Study Analysis
The following guideline serves as a basic outline and content description for a case analysis:
“To bring inspiration and innovation to every athlete in the world” that is the Nike Mission. Nike, Inc started as an Japanese shoes importer, now is a giant in the field of sportswear and equipment supplies. It is headquartered in Beaverton, Oregon in the United States,holds approximately 37 percent global market share (company profile)..
In February 2001, Nike, Inc had problems with supply chain software i2 that was implemented from the year before. The problems lead to Nike, Inc miss sales and profit targets for the quarter. This problem lead to Nike, Inc stock price went down by 20 percent and cost more $100 million in lost sales.
The purpose of this analysis is to explore the i2 problem from a consultant standpoint, and provide professional recommendations based on the alternative solutions….
It is important to separate the immediate problems from their more basic sources. For example, the immediate problem may be a high rate of absenteeism, while the more fundamental issue may be a poor motivational climate. How you define a problem determines how you go about solving it.
A short-term solution for absenteeism is likely to be different from solutions which attempt to deal with motivational climate. Be sure to identify both the symptom and, more importantly, its underlying cause.
The problem identification should be supported with evidence drawn from the case and direct inferences. If assumptions are made they should be specifically identified and their basis justified.
Inferences must be congruent with events in the case and logically drawn from both the presenting and cloaked symptoms. Inferences should be supported by scholarly research and directly relate to course concepts and events in the case.
The entire case analysis should be well documented, citing any sources or external materials. Only specific quotes, paraphrases and facts need be cited from the course texts as they are assumed sources.
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